Royal Enfield will bring a new perspective to the electric vehicle industry, with something called “uniquely differentiated” electric motorcycles. CEO B Govindarajan, in a recent analyst call, said, “I can say that Royal Enfield’s EV journey is now in high gear. Our intention is to create uniquely differentiated electric motorcycles with a strong Royal Enfield DNA.” What does this mean?
It reinforces the possibility that Enfield’s next electric motorcycle will have a retro design, something that is a new departure from the normal design and styling of an electric motorcycle. It makes even more sense, since the retro genre is something the company already excels at.
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Now, Royal Enfield is already working on two electric motorcycle platforms, one for a light electric vehicle and another developed in conjunction with Stark EV for a more performance-focused electric product.
Finally, the electric motorcycle based on Royal Enfield’s in-house platform will be launched around 2024-25 and the prototype of it is expected to be presented this year.
